Category : Social Media Tools

Apps and Tools Marketing online marketing social media Social Media Tools Visual Content

Rough Guide: How to create visual content for social media with ease

Today we fight for more attention from our audiences on social media. People have become more time poor and therefore visual content such as images and short videos have become more prominent across social media.

Using Images in your social media marketing strategy can boost engagement much more than simply text alone. Some stats suggest that posting an image on Twitter gets up to 300% more engagement than text alone and video even more so.

One of fastest growing social networks of all time is Instagram which relies on great visual content only.

So how can you create great visual content for your social networks that ensures you stand out from the crowd?
It’s not as difficult as you may think to create visual images that stand out. There are heaps of free or low cost tools that help you to create great images without the need for an expensive graphic designer.

Here are some of the visual content creation applications I could not live without! They are free or low cost and so very easy to use:

Is not a Social Network! (1)

 

Canva.com – Canva is an online application, you can create social media visual content from templates very easily. It’s free and you are able to choose templates in exactly the right size for each social media platform, each image / quote or ad you create takes minutes and looks professional and high quality.

 

 

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Word Swag – Word Swag is an IOS app which generates gorgeous text styles over images that you either upload or you can you the pixabay (integrated) image library which includes thousands of free – do whatever you like with – images. This app is not free but a snip at £2.99 – I use this app everyday!

 

 

 

 

IMG_9547

 

 

Typrorama – Typorama is a lot like Wordswag as it’s also an easy to use app yet with a few extra features and fonts. It’s very easy to create great images, again there is a free version and a paid version at around £2.99

 

 

 

 

Legend – Legend is another phone / device application which is similar to wordswag but you can create awesome flashing GIFs and mini videos which grabs the attention of your audience via Twitter and Instagram

Pic Monkey – Pic Monkey is a fantastic tool for editing images, cutting and adding filters. This is a web / desktop application. Use Pic monkey to edit image elements before making more advanced creations on Canva. Also great If you need to edit an image size fast. It’s mostly free or you can pay $5 per month for more advanced features.

Sourcing Free Images

When it comes to using images in your social media posts, you should ensure that you own the content or that you have the permission to edit or use them. It used to be really difficult to source free images and expensive to pay for stock images. Luckily the world has changed a lot! And heaps of free –do whatever you want with – image platforms have popped up.

Most of the time you’d don’t need to attribute the work to the photographer and the images are very high quality by far the easiest to search and best to use is Pixabay.com – Pixabay is a public domain image library of high quality images that are copyright free. Pixabay has over 550,000 images to choose from and is being added to every day. These images can be manipulated and used as you wish.

(A version of this guide is also available in print from KWIB Magazine)

This blog has been verified by Rise: R4020093e9636bc10fe385b92e66e0b07

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Social Media Printable Weekly Goals Planner and Monthly Planner (Yours FREE)

Being consistent with social media is one of the best ways to grow your followers, reach more customers and make more sales! But It can be hard to keep on Track with your activity, which is why I have got this awesome daily social media tick sheet for you and a weekly goals planner!

 

Monthly goalTo use the social media daily tick sheet planner simply add status and post ideas for the next 30 days and each day you complete an update ensure you tick the box! At the end of the month with all boxes ticked you’ll feel like something has been accomplished! Not only that but it takes 21 days to form a habit so after 30 days, daily social media posting will be well and truly etched in your daily routine!

Download your daily printable social media tick sheet plus get a free 7 day social media email course (starting on the 10th January 2015)
design_1450451729_0 2

To get the most out of your weekly social media action goals planner simply write down your goal for the week on social media, such as: create 10 new conversations or grow following by 100, improve my reach by 100,000, get 3 new meetings via social media and so on! At the end of the week measure your results and see if you hit your goals!

Download your weekly printable social media Goal Planner plus get a free 7 day social media email course (starts on the 10th January 2015 )

 

Take the 7 day social media planning and goals email course! Plus get your free planners now

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Save time with these social media automation hacks

Social media needn’t be so time consuming! There are plenty of tools out there that you can use to help you save heaps of time. I know that it can be a bit taboo to use automation but it shouldn’t be. Let me explain…

Social media is about being social yes! If you are using social media for business you also need to make it cost effective and if you are spending days a week on social media when you could be working on your business something needs to be done. Also if you are spending hours per week on social media admin then you aren’t spending as much time as you should be actually being social. Enter IFTTT (If This Then That). IFTTT is an application which links up your social media platforms and devices, Google Calendar, Evernote in fact just about anything! (Completely free).(you may also like this hootsuite bulk scheduling hack!)


With ITTT you can choose recipes that help you to streamline your online activities. For example, if you are following a particular hashtag you can use the: build a twitter list from a specific hashtag recipe. You know how long it takes to build lists for specific hashtags or users so you can track them or even target them with ads later? Well here is your hack! Here’s that recipe:

IFTTT Recipe: Build a Twitter List from a specific #hashtag connects twitter to twitter

Another recipe I like is the tweet your Instagram photos as native images. You know how when you share your Instagram to Twitter it appears as a link? Well now you can have your Instagram upload automatically to twitter as a native image. Here’s the recipe:

IFTTT Recipe: Automatically post your Instagrams as Twitter photos connects instagram to twitter

There are so many recipes you can use! Each time someone mentions you they can be added to a list. You can welcome new followers and say hi. Create a content calendar in google and have your content tweeted on automatic days. Say happy birthday to your friends and so on! If you can spend a day setting up some recipes for success you could save hours per week on social media admin which frees you up to well… BE MORE SOCIAL!

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Free Video Training – How to Create Image Quotes for Social Media

Images Quotes

Free Tutorial! How to create awesome social media quote images for free

Posted by Lucy Hall on Thursday, 3 September 2015

In this Free Video Training – I show you How to Create quality Image Quotes for Social Media

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Blogging Business Content Marketing Getting Started Online Marketing Strategy online marketing Small Business social media Social Media Authority Social Media Tools

Be an Authority: How to gain audience trust on social media

Be an Authority: How to gain audience trust on social media

Social Media Marketing is mostly about building and maintaining trust of your audience. Being able to reach a huge audience is great but that doesn’t mean anything if that audience isn’t engaging with your social media posts! That’s why it’s really important for you to gain the trust of your audience / followers which will help you to establish yourself as the ‘go to’ or authority in your niche.

With that in mind, how does one go about building trust with relative strangers on social media?

Rome wasn’t built in a day

Before you begin your quest to build authority and trust in your niche you must understand it’s a long term thing, just like in real life people don’t suddenly trust you immediately, you’ll need to gain some credibility to do this you’ll need start to nurture your relationships and develop your content so you have something to make you seem more credible.

When people read your first social media posts, in all likely hood you’ll be ignored, if you can get your new audience to read your articles or share posts and you manage to touch them in some way this is a great start! But it’s unlikely these people will be paying customers at this point.

As you continue to create valuable content and solve problems for your target audience you’ll find that they’ll read more of your content and you’ll start to build relationships more but only if this content is good and your brand is on point. It’s very possible, that if people in your audience enjoyed your content each time it touches them that they’ll start to trust in what your saying and become a part of your community and an advocate for your brand meaning they’ll be paying attention to your content in future.

Over a period of time your audience will go from paying attention or taking note to actively seeking out your content, it’s here that you can start to make sales! This process could take months or even years and will only happen when you are consistently creating valuable content, speaking ad engaging with your community on social media But don’t mix up consistency with quality! It’s also really important that you get a lot of great content out there but it has to be top quality. Try to be accurate, interesting and ahead of the game with the content you create. There are heaps of tools out there out help you do this. (also my online course ‘social media authority’ covers all of this)

When you are consistently creating great, relevant, valuable content and your audience is sharing and reading that content as well as seeing you as the ‘go to person’ to ask questions about your niche then you know you have become a true thought leader.

Speeding up the process 

It doesn’t have to take years to gain your niche audiences trust and establish yourself as a thought leader, there are a few things you can do to speed things up!

1. Reach out to influencers in your niche that your audience already trusts, if they share your content or mention you this is like getting an endorsement and can really help to get you some more credibility in your niche. Periscope is a great place to do this as it’s such an instant and easy way to get close to your biggest influencers.

2. Engage with your audience, ask questions, make them feel involved and always answer their questions! Be yourself and be friendly, approachable and responsive.

3. Keep your eye on the leaders in your industry niche and see what they are doing, you’ll be able to tap into some of their follower base and pick up some pointers.

Some people rise to the top on social media and others just seem to stay where they are, this isn’t by accident there’s no luck involved, if you spend time working on your plan, goals, creating great content, reaching out to influencers, engage your audience and work hard, you’ll make it there too!

Come on my course! Social Media Authority: for a short time it’s £10 instead of £97 to those who are up for offering feedback.

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Business online marketing Periscope Small Business social media Social Media Tools Twitter Video Video Marketing

5 reasons why you should be using Periscope for business

Periscope for Business

Haven’t you heard? Live streaming is HUGE! In this post I set out 5 reasons why you should be using periscope for business 

When you run a business and especially if it’s online extending your reach and getting to as many customers as possible should be one of your top priorities! And if it is, then ignoring live streaming platforms such as Periscope and Meerkat could see your business or personal brand missing a trick!

Periscope is an incredible and powerful tool for anyone looking to get out to a large and global audience and has already helped many entrepreneurs to drive traffic, generate leads and reach those all important revenue goals!

If you still think this isn’t enough reason to start using Periscope for business then check out these five reasons why Periscope could help you to reach your online business goals.

The market is growing

But it’s still not saturated. Periscope recently announced it’s first set of figures. On August 2nd, Periscope surpassed 10 million accounts. They launched on March 26, 2015! They are seeing over 40 years worth of video being watched PER DAY! These figures are important! 10 Million is HUGE but not as huge as the hundreds of millions or billions of accounts on other social media accounts so starting and establishing your regular periscope show now means you’ll be ahead of the game with your competitors.

Perfect for instant feedback

One of the truly amazing benefits of using Periscope for business is that because it’s live and anyone could show up to your broadcast it means that testing products or services quickly on a group of people has never been easier or more instant.

Do you have a new online product or course that you are looking for feedback on? then test it on Periscope and ask for instant feedback. You could get info on the best price points, on audience interest and the best reason to do this is that you are taking your viewers on your journey and they start to have a vested interest in your success, since they had a say in your product creation. Offer these people a discount for your product as a way to say thank you.

It’s interactive 

Periscope isn’t just about reaching audiences and getting as many people as possible to listen to you! It’s all about being engaging and interactive. Because viewers are able to comment on your scopes and press the screen to give you hearts it’s incredibly interactive. Due to the way periscope is set up it means you can actively engage with your viewers and start to build relationships very quickly. When people feel they know you, like you and trust you they are more likely to buy into you. In the words of Periscope user Chris Ducker: It’s like social media on steroids. Building a an engaged audience happens much more quickly and instantly than i’ve seen on any other social media platform.

It’s personal 

Social media gives businesses and personal brands the opportunity to be authentic and ‘real’. And Periscope makes people feel like they know you much faster than on any other social network. When a viewer shares your broadcasts they are advocating or endorsing what you are saying. If you do have a business or personal brand this is the perfect way for you to show the human side of your business.

It’s easy to reach out

On Periscope it’s so simple to reach out to influencers or big names within your industry. Because you can ask questions directly and the broadcaster can respond instantly this makes it very easy to get influencers to notice you. If you show up, comment and support your influencers on Pericope they are sure to remember you and be more open to dialogue with you on Periscope or on other social media platforms.

Using Periscope for business has many benefits beyond these five! Whether it’s the incredible networking opportunities or the way it’s so easy to set up accounts and get started there are so many ways that Periscope sets itself apart as one o the most powerful new tools in business marketing.

When will you start your first show? 

Join me on periscope: https://watchonperiscope.com/users/lucyshall/1592498 or @Lucyshall

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Twitter / Hootsuite Bulk Upload Productivity Hack

If you use the Hootsuite Bulk Upload Tool then you need to know about this! – If you are unsure what the bulk upload too is, let me explain:

Using Hootsuite you are able to schedule out tweets for certain times and days. One way to save some time is to export out your old tweets onto a CSV file, change the dates and times and import the CSV back in. The problem with this is that there is quite a lot of spreadsheet work to do here (boring – I hear ya!). What you need is a way to randomise the existing tweets as well as creating the dates and times very quickly ready to import straight back in to Hootsuite to be instantly scheduled out and save maybe 3 hours! I’ve found this little godsend! I was so excited about it in fact I did a whole periscope chat to show people how to do it, which is when I got the request for the write up, and here is that write up.

The tool is called CSV Builder and it’s pretty neat: http://sonixstudio.com/app/csv-builder – Very easy to use, self explanatory.

Let me give you a quick rundown on what to do if you are a newbie to scheduling on Twitter from Hootsuite using these tools:

Export out your existing tweets (if you have any)

Click: Publisher,  past scheduled and you’ll see a list of old tweets, at the top tick the box and press export to CSV.

Then copy the whole list of tweets (don’t include the dates, names etc)

The paste them into the CSV builder tool, choose start date and number of posts per day and press create file.

You’ll be taken to a list of your tweets and you can delete some and add images if required. Then simply export the CSV.

Back in Hootsuite under publisher go to bulk message upload. Choose your CSV file just created and press submit and boom! Your tweets are scheduled. This can save you so much time!

Check out my periscope to see the actual tutorial https://watchonperiscope.com/users/lucyshall/1592498/following  This may be gone by now so check it on Katch http://katch.me/LucysHall/v/00489408-2444-3d86-bfbd-67387fec9c2c

I hope this helped! let me know

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Get Started with Marketing Your Small Business on Facebook

Marketing Your Small Business on Facebook

In this blog post I will explain how start up’s and small businesses can get started with marketing Your small business on Facebook.

Facebook is one of the best social networks to promote your business and make meaningful connections online. According to a recent annual small business and social media survey taken out by Social Media Examiner: Facebook Dominates Small Business Social Media Marketing with a massive 93% of survey respondents saying they use Facebook for business marketing. There’s no denying it Facebook marketing is huge and so are the benefits of Facebook marketing for small businesses. Facebook is an amazing opportunity for small businesses to literally reach out to millions of individuals for free or at a very low investment in advertising.

I personally have launched websites and taken orders within hours of the website and page going live!

Although there are many small businesses already using Facebook for marketing there are also people not doing so or not doing so properly.

It’s no good going in all guns blazing without some kind of plan or strategy. This strategy can be basic but should include some basic rules and answer some basic questions:

What – Are you hoping to achieve?

Who – Are you targeting?

Where – Do they hangout?

When – Will you engage with them?

How – Will you measure your activity and progress?

Answering these questions gives you a plan to work with, why are you marketing your small business on Facebook? what do you want to get out of your campaign? will it be a longterm campaign or are you looking to run a campaign and measure it over a short amount of time? These are questions you must ask yourself. Then you should be thinking about where your target audience might be hanging out on Facebook, is it on groups or other pages? How will you reach them and engage with them? What content will you post? Where will you get this content? How will you know if any of the hard work you’ve been doing has worked? – You’ll need to use Facebook insights (Facebook’s own analytics) or analyse web traffic through Google Analytics, you may even measure by how may extra calls you’ve had during the campaign – just remember to ask how the caller found you.

Once you have some kind of strategy in place you simply should do the following:

Setting up a business page

This is very easy, simple and self explanatory. Do not use a personal page for your business. Facebook have taken many profiles down that are using their business name to network instead of a business page.

Choose business type, Add you company name and about information. You can go and enter more details later and when you do ensure you properly describe your page and business. Make sure you include your keywords and phrases. Remember this page will also be indexed in search so it should be as professional looking as your business website since this could be where customers land first before your website. Make sure you include any telephone numbers and location details – this information will be prompted by Facebook but you can always check your settings later to make sure you didn’t miss anything.

Be sure to add a great cover image and your logo (cover image can be created to size in Canva – a free image creation tool) – Also it’s worth bearing in mind that Facebook adds new features to the business page frequently so try to keep engaged with what’s going on in the world of social media.

Like and Share

When you’ve done this you can then ‘like’ your own page and share with anyone who may be interested in your business. It’s also great to get some support from friends and family by asking them to like and share your new page with other interested people.

You are ready to start posting. We could have covered this in the strategy part of this post but the content you post really requires an entirely different strategy again you’ll need to think about the following:

What content should i share?

What problem does this content solve?

What’s in it for my potential audience?

Does this content evoke a good feeling or reaction in relation to your brand?

Does this content help people to interact with my brand?

Is this content aspirational or inspirational?

Promoting your own products immediately isn’t always a great strategy. To begin with anyway. It’s a turn off if you simply show up and start shouting about you and making it all about your brand and not about the customer or the community. You should really concentrate on building your likes and growing your audience or even better… Start building a community of people who love to talk to you and each other and share your messages frequently. Then when they are engaged you can start sharing products or images from your website that solves peoples problems or inspires your community.

To create super slick images for your Facebook page you can use Canva, on Canva make sure you use the correct size for Facebook, this is already the correct size template for you. It really couldn’t be easier. The hard part is creating that fantastic content. I love to use Post Planner to help me find great questions, viral and beautiful images to share as well as top news, I also use some of the status updates they recommend as inspiration for my own which makes it seem more authentic.

When will you get started? 

Tools I use:

Post Planner

Canva 

 

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How to use Periscope – Interview with Expert Mark Shaw

I was lucky enough to interview the very amazing Mark Shaw about how to use periscope. Mark is The UK’s ultimate Periscope Expert. We talk about why small businesses should be using Periscope and how they can get the most out of it.

Mark has incredible knowledge of social media marketing, customer engagement and has an abundance of creativity! He is so keen to get the message out to small businesses about the benefits of periscope. Mark is an early periscope adopter and does shows daily mainly based around how to use the platform and the latest updates. Mark is huge worldwide! – He’s on the Periscope leaderboard with over 2.5 Million hearts (hearts and what people give you a bit like a facebook like to show their love for your show!). He is also being followed by over 1700 people worldwide who eagerly await his broadcasts to gain massive value.

Me: What is Periscope? 

Mark: Periscope is Twitter on steroids!  Everyone now has a broadcast TV station in their pocket but very few understand what that means and everybody and every business has a massive opportunity to reach a huge worldwide audience! Periscope is integrated into twitter so even if you have 1/2 a follower on twitter and you share your show using the correct keywords and hashtags and share your show to Twitter you’ll get viewers!

Example: if you started a cooking show on a saturday morning showing people how to make a dish and you add a great descriptive headline and the hashtag #saturdaymorningkitchen which trends on saturday morning because of the televised show, then share to twitter, you’ll pick up on those users interested in cooking and already on Twitter.  Because periscope integrates with twitter this gives you the greatest marketing opportunity for your business or show and it’s free!

Me: What is the big opportunity for small businesses? 

Mark: Periscope is perfect for small businesses because you can gain huge exposure on a shoestring. You don’t need a big budget for this! There is opportunity to create a show, to tell stories, let people know why you do what you do, tell people who are you and what are you doing and share the experience with a huge global audience.

The other opportunity is that it’s not time consuming and you are guessing what people want to hear because you can build the show around the fact that it’s interactive and people can comment. But to make your show successful it’s not easy! You still need to market it! My tips for this are: Use great headlines with hashtags, share on twitter, sell the show, tell people it exists ask people to share it, come up with a schedule and ideas! Don’t be lazy! See whats trending and most importantly be consistent, keep showing up. Don’t just do 1 show and expect it to be a success, plan show’s and let your visitors know what the next show will be about, create teasers.

Me: What can small shops or online stores do to sell products via Periscope, is there an opportunity here?

Mark: The best way to approach it is Selling without selling!  Show your stuff and if people like it they’ll buy it, one of the downsides is it lasts 24 hours

Top Tip! Imagine you made a handbag with a special 24 hour price or discount.  You could create a show with a special link which includes the discount which is only available if people watch the show and get the link! By doing exclusive flash sales or limited offers you’ll drive website sales and gain more interested followers excited about getting these offers on Periscope meaning they are more likely to tune in!

Did you know?

Video is shown to increase sales by 140 percent!

You have to be creative with your videos! For example a blender company set up a you tube channel on a limited budget called: Will it blend? Each week they’d find something new to blend and record it such as an iPhone an nice candle etc! This is one of the most popular channels ever on you tube! – think outside the box and be creative to see this type of success.

Me: What are the hearts about?

Hearts are for people to show their appreciation for you – a bit like a like on Facebook

There is also a Periscope hearts leaderboard! – The most loved list. As a small business aim to get on the most loved list and you’ll get a massive amount of views and followers.

Top tip: All of this takes effort, you need to hustle put in effort. Be committed to it, have a great photo and bio, look open for business, do shows often be interesting or funny join the social network and watch other videos, comment and be social – don’t forget to have fun

Me: What do people watching want from Periscope?

Mark: People want 3 things! To be educated, informed and have fun! – this is why people come and watch your show. if you can do all 3 you are on to something! But you must work hard.

Save shows put on you tube – content marketing.

Me: What are your top 3 takeaways about Periscope for a start up or small business to do understand / do right now? 

Mark:

1 – Periscope is free and available to everyone (android rumoured coming soon and can also watch online)

2. Opportunities  to reach a large and global audience have never been bigger!

3. Get the app!

Check it out now! Periscope.tv

Check out Marks shows on YouTube

About Mark Shaw

Mark Ejector SeatMark Shaw: 7yrs + Twitter speaker, Trainer, Author, 155+ radio Interviews as a Twitter expert, has been on t.v and is regularly quoted in National & local media for his views & opinions on Twitter best practice.

Follow @markshaw on Periscope & watch his daily shows where he gives advice, tips & ideas on how to get more Followers, more viewers & more business with Twitter, Periscope & other social media platforms.

 

 

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What is Periscope? Is it a Time Killer or a Big Opportunity?

If you live on this planet you would have heard about Twitters brand new acquisition which launched recently – Periscope. So what is periscope?

Periscope is a live video broadcasting App which is available in the Apple App Store. It works by a user starting a live video broadcast using their iPhone camera. You simply need a good wifi or 4G connection and and iPhone to get started. It works like any other social network in the way that you can follow people and others can also follow you. You will see on user profiles both a follower and following count as well as a number of hearts the user has received.

 

Whilst a broadcast is taking place other users can ask live questions which appear on the screen for all to see. You are able to respond by talking during your broadcast and replying to questions instantly. Also during a live broadcast you’ll see loads of animated, colourful love hearts appearing in the bottom right hand corner, these are caused by other users tapping the screen and showing their love for your broadcast, these hearts then tally up and appear on your profile page. It’s almost like the more hearts you have, the more popular you are. This is also very obviously a social network, you can connect, comment and share with others in your network. When your broadcast goes live you can also choose wether to alert your twitter followers that it’s happening! – This is a great way to move some of your community over and see you on a more personal level. The broadcast is also still available for 1 day after it has ended so users are able to watch again.

I love this app / social network but is is it a time wasting activity? or is there real opportunity to leverage your business or personal brand through this live broadcasting app. I think both.

Reasons Periscope could be great for business:

If you are an individual or a business then periscope could help you interact with your community in a whole new way, you could broadcast daily expert tips, do Q&A sessions and show a more human side to you and your brand.

Each time you do a broadcast you have the option to save it to your camera roll. This is a great opportunity to create extra content for your other social networks, this could be a live Q&A session you recorded or even just a tutorial you made.

If you already make videos for facebook or you tube, you’ll know it takes a long time to edit and prepare a great quality video on a daily basis, which also puts many people off doing it. That’s all gone now! Because now you can simply start a live broadcast off the cuff, if you know your stuff and you can take the question or simply can talk with confidence ad hoc without any prep then this could really help save you time as well as open you up to a whole new group of people.

If you are a publisher or a blogger, you could use it to live broadcast an interviewwith someone.

If you aren’t a publisher you could live broadcast an interview or anything, you become the publisher, you become the brand, you become the TV star! The possibilities make a social media, community manager like me literally squeal with excitement!

I have put together a list of ideas as to what you could use periscope for here – Which may help give you some inspiration to give it a try!

Reasons why Periscope is a time sap:

There are just lots of people from around the world showing off where they live, what they had for dinner. There are even people broadcasting their whole night sleep! and you know what, it’s just totally addictive, its like watching mindless TV. The fact it’s real, these are real people doing real things takes Big Brother to a whole new level. So join and get involved but remember it’s fun and highly addictive!

When I did my first broadcast I was hooked! It was a review of a new local restaurant for a local paper and we had questions from the crowd, it was great fun and a new way of doing things but it could have gone on forever, users keep asking questions and you feel obliged to answer, so you could be streaming for a long time!

Periscope is a bit like Pringles, once you pop you just can’t stop, that’s what I found anyway. So far i’ve introduced the world to my cat, chatted about social media, done a Q&A session and made people watch me make a cup of coffee – all this is 24 hours. It’s a riot! But it’s very time consuming.

So how can use Periscope for business reasons without getting to distracted?

In all honesty for a while I think it’s going to sap time as it’s a facinating new, shiny, thingy! But as with any social media or marketing activites we undertake, if we have a plan of action or a strategy we can focus once again!

Treat it like your daily blog post and do a daily Q&A session at the same time each day or do a live show each day. Set the topics in advance. Put together an editorial calendar.

But also do make time to watch some video’s as this is where the social networking side happens, when you are commenting and replying to other videos, use your personality to build new connections, you can double tap a name to connect with people and the more people connecting means the more people watching.

Do this and I am sure with your knowledge and expertise, great plan of action and a measurable plan, you’ll soon be rocking periscope without wasting any valuable time.

What do you think? Have you used Periscope or will you be now that you know more? – Couldn’t think of anything worse? Whatever your view i’d love to hear from you comment below so we can have a jolly debate!

Get free eBooks and other stuff that will help you do social media and digital marketing like a pro yourself! Yes it is possible – see: http://lucyshall.com/learn/

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